If you’ve spent any time scrolling League of Legends Reddit, TikTok, or Discord servers in the last couple of years, you’ve probably seen the phrase “Emporium Enjoyer” pop up in comments, captions, and even custom user badges. It’s used as a playful brag, a relatable joke, and a self-identifier for a specific subset of LoL fans, but if you don’t keep up with the latest community memes, you might have no clue what it means. This guide breaks down everything you need to know about what is Emporium Enjoyer League of Legends, its origins, and how you can join in on the fun if you want to.
What is Emporium Enjoyer League of Legends, Exactly?
At its core, the Emporium Enjoyer identity is a tongue-in-cheek label for League of Legends players who prioritize collecting fun, often frivolous in-game cosmetics over more “meta” uses of their earned currency. The term first popped up in 2022, when Riot Games first announced the Mythic Essence Emporium, a limited-time shop where players can spend Mythic Essence (a rare in-game currency earned from event passes, ranked rewards, and loot boxes) on chromas, icons, ward skins, and other low-cost cosmetics, instead of saving it for high-value prestige or mythic skins. The term is entirely community-made, with no official recognition from Riot Games until very recently, when the dev team started referencing it in social media posts and patch note teasers.
It’s not a toxic gatekeeping term, either. Unlike some community labels that require you to hit a certain rank or play a specific set of champions to qualify, anyone can be an Emporium Enjoyer, no matter your skill level or how long you’ve played the game. The only real requirement is that you get more joy out of buying silly, niche cosmetics for your favorite champions than you do out of hoarding your currency for skins that other people tell you are “worth it.” I first saw the term used on r/LeagueOfMemes, when a user posted a screenshot of their 1,200 Mythic Essence haul of 32 random Zeri chromas, captioned “proud Emporium Enjoyer, no regrets.” The post blew up, and the term spread like wildfire across every LoL community space online.
The Core Traits of a True Emporium Enjoyer
There’s no official test to prove you’re an Emporium Enjoyer, but most fans in the community agree on a few key traits that almost all people who use the label share. If you check most of these boxes, you’re probably already one of us, even if you didn’t know it:
- They have at least 500 Mythic Essence saved up months before the Emporium launch date is even officially announced by Riot
- They prioritize rare, limited-time chromas and obscure legacy icons over high-value Mythic skins that most players spend months saving up for
- They will happily spend all their saved Blue Essence on random champion shards, emote permanents, and silly ward skins during the Blue Essence Emporium too
- They post their full Emporium haul on social media or their Discord servers, even if 90% of the items they bought are for champions they have less than 10 total plays on
Some super dedicated enjoyers even make custom profile banners, Discord emojis, and TikTok sounds to show off their love for the limited-time shop. A lot of people also use the label as a way to push back against the overly competitive grind culture that takes over a lot of LoL community spaces. For so long, players were told there was a “correct” way to play the game, a “correct” way to spend your currency, and a “correct” way to have fun. The Emporium Enjoyer trend rejects all of that, and says that if buying 20 different pink chromas for your favorite support makes you happy, that’s all that matters. If you check all four of these boxes, you can officially call yourself an Emporium Enjoyer League of Legends fan with full confidence, no approval needed from anyone else.
How the Emporium Enjoyer Trend Changed LoL Loot Culture
Before the Emporium Enjoyer trend blew up, almost every League of Legends content creator and guide writer would tell you the same thing: never spend your Mythic Essence on anything other than prestige skins that are leaving the shop forever. Spending ME on chromas or icons was seen as a waste, a mistake that new players made because they didn’t know any better. That all changed once the Emporium Enjoyer label became mainstream, because it gave casual players permission to spend their hard-earned currency on whatever they wanted, without feeling judged for it.
Riot Games even noticed the trend, and started adjusting their Emporium offerings to cater to this huge group of players. In 2023, they added over 200 new legacy chromas and 150 new rare icons to the Mythic Essence Emporium, specifically citing “overwhelming demand from Emporium Enjoyers” as the reason for the expanded inventory. Community created trends like this end up shaping how Riot designs in-game events and shops more than most players realize, because the dev team wants to make content that the majority of their fanbase will actually enjoy and engage with.
I’ve seen this shift firsthand in my own friend group. Two years ago, all of my ranked teammates would hoard their Mythic Essence for years, waiting for a prestige skin for their main champion to come out, even if they didn’t even like the skin design. Now, half of them drop at least 300 ME on random chromas every time the Emporium is open, and they all post their hauls in our group chat to compare. No one calls each other stupid for wasting currency anymore, we just hype each other up when someone finds a super rare chroma for a champion they love.
How to Embrace Being an Emporium Enjoyer (No Grind Required)
The best part about being an Emporium Enjoyer is that there’s no barrier to entry, no required grind, and no rules you have to follow. If you want to join in on the fun the next time the Emporium drops, there are just a few simple tips to make the most of the experience, no stress required.
First, stop worrying about “wasting” your in-game currency. There is no right or wrong way to spend in-game currency you earned for free, as long as the items you buy make you happy. If you’ve been eyeing a set of cute chromas for your favorite ARAM champion for months, buy them, even if all the guides say you should save your ME for a prestige skin you don’t even want. It’s your account, your currency, and your fun, no one else gets a say in how you spend it.
Second, you don’t have to grind extra games to save up enough currency to be an enjoyer. Lots of new fans think they need to play 10 hours a day for months to get enough ME for a big haul, but that’s not true at all. I usually only play 2-3 games a week, and I still have enough ME saved up to buy 10-15 chromas every time the Emporium opens, just from event pass rewards and weekly loot boxes. You can spend as little or as much as you want, there’s no minimum required to qualify.
Finally, share your haul with the community! Post your purchases on Reddit, TikTok, or your favorite Discord server, and you’ll find hundreds of other enjoyers who are just as excited about your new chromas as you are. You don’t have to give up ranked play or competitive grind to be an enjoyer, either. I know multiple Challenger players who are also huge Emporium Enjoyers, who spend all their extra ME on Janna chromas between ranked queues. It’s just a fun side hobby, not a replacement for the parts of the game you already love.
At the end of the day, the Emporium Enjoyer trend is just one more example of how the League of Legends community makes the game feel more personal and fun, outside of the constant pressure to win and climb ranks. It’s a reminder that the point of playing a game is to have fun, not to follow arbitrary rules about what you should or shouldn’t spend your time or currency on. If you’ve ever blown a stockpile of Mythic Essence on chromas for a champion you barely play just because they look cool, you’re already a certified Emporium Enjoyer League of Legends fan, no application or approval required. Next time the Emporium drops, don’t overthink your purchases, grab whatever makes you smile, and show off your haul proudly.